13 Famous (and Must-See) Marketers at Dreamforce

Modern Marketing


Dreamforce is packed with big names.  We know the keynotes (of course) – Sir Richard Branson, Tony Robbins, and Gen. Colin Powell.  And who can forget the Red Hot Chili Peppers?  But, you may not realize there are lots of big name Marketers at the event. What makes them big name?  They are book authors, analysts, top bloggers, world-renowened speakers, and more.

Check out who I’ve spotted so far:  (If their session still has space, you can click register to save your spot – though you must sign into the Dreamforce portal. Simply log in, click the link and then click the plus sign to register for this session.)

David Meerman Scott, Freshspot Marketing LLC

Why famous? Author of The New Rules of Marketing and PR with over 250,000 copies in print in more than 25 languages.

Session:   Newsjacking-How to Inject your Ideas into a Breaking News Story  (FULL)

Brian Clark, Copyblogger

Why famous? Founder of Copyblogger and CEO of Copyblogger Media and Editor-in-Chief of top 5 marketing blog  (Adage Power 150)

Thursday, Sept. 20, 10:30am-11:30am, Secrets of Content and Social Marketing Success with Copyblogger (Register)

Amber Naslund, SideraWorks

Why famous?  Co-authored (with Jay Baer) The Now Revolution and Co-Founder and President of Sideraworks

Session:  How to Set Your Social Media Priorities (Register) and Social and the C-Suite: Getting Buy In (FULL)

Tim Ash, SiteTuners

Why famous?  Author of the bestselling book: Landing Page Optimization, and CEO of SiteTuners

Session:  Secrets of Top Converting Websites (Register)

Jeremiah Owyang, Altimeter Group

Why famous? Author of the blog “Web Strategy” and Industry Analyst on Customer Strategy and a Partner at Altimeter Group.

Session:  Building Your Social Strategy – Prioritizing for Scale (Register) and Measuring the ROI of Facebook Marketing (Register)

Michele Edelman, Warner Brothers

Why famous? VP of Marketing for Warner Bros. Digital Distribution

Session:  Accelerate Word of Mouth Marketing With Social Media Promotions, Referral, and Engagement Campaigns (Register)

Lauren Vaccarello, salesforce.com

Why famous? Author of Complete B2B Online Marketing  and Sr. Director of Online Marketing at salesforce.com

Session: How Salesforce.com Uses Online Marketing to Grow Our Business (FULL)

Jason Keath, Social Fresh

Why famous? Social Media Analyst and Speaker, Founder and CEO of Social Fresh

Session: Pinterest – How Will it Change Social Media? (Register)

Michael Brito, Edelman

Why famous? SVP of Social Business Planning at Edelman and Author of Smart Business, Social Business

Session: Training Your Company for Social Media (Register)

Jim Tobin, Ignite Social Media

Why famous? Social Media Marketing Speaker and Analyst and President of Ignite Social Media

Session: Understanding Influencers and Building Engagement (FULL)

Denis Pombriant, Beagle Research Group, LLC

Why famous?  CEO at Beagle Research Group, LLC.

Session: Best practices in Social CRM (Register)

Lori Wizdo, Forrester Research, Inc.

About: Principal Analyst at Forrester Research focusing on Technology Marketing

Session: Leveraging Buyer Behavior in a Multichannel World (Register)

Brent Leary, CRM Essentials

Why famous? Partners and co-founder of CRM Essentials LLC,

Session:  Best practices in Social CRM (Register), How Small Businesses are Using Social Media: Top Trends for 2013 (Register), and How Social Media Personalizes Your Brand & Grows Relationships (FULL)

I’m now sure you can guess which sessions I’m checking out.  A warning to the wise – if you want to see these speakers make sure to register.

Did I miss any other big marketing names who are speaking? If so, add them to comments below.

(Disclosure: The sessions featuring Copyblogger and Warner Brothers also include Marketo speakers.)