The Search for B2B Marketing Superstars

Modern Marketing


Conference awards hashtag for Twitter: #SM20award

In one of the Modern B2B Blog’s most popular posts, Jon Miller encouraged marketers to tout (among other things) awards as part of a strategy to appeal to buyers who are stressed about budgets. If it’s been awhile since your last Oscar win, don’t worry. A heavyweight opportunity to prove your value to prospects and clients has just arrived with the recent announcement of the Sales & Marketing 2.0 Awards. These will be doled out on the final day (Nov 9) of the Sales & Marketing 2.0 Conference at The Four Seasons Hotel in San Francisco. This is a powerhouse event for marketers – if you’re unfamiliar with it, check out last year’s post-conference blog report from conference host Gerhard Gschwandtner.

If you think you have what the judges are looking for, go to to apply online to win any (or all – there is no limit to the number you can apply for) of the following awards:

  • Best Alignment of Sales & Marketing
  • Best Sales Lead Management Program
  • Best Customer Experience Management/Customer Collaboration Program
  • Best Use of Social Media for Sales or Marketing
  • Best Sales 2.0 Management (Analytics, Compensation Management, Territory Alignment)
  • Best Sales Enablement Program
  • Best Mobile Solution

Entry forms are due Wednesday, October 13, so get cracking! If you’re a finalist, you’ll be emailed by October 22. This could be a great way to get to the conference: unregistered finalists will get one free registration, plus a limited-time offer for up to 2 additional half-price registrations.

Full disclosure: We are Platinum Sponsors for this year’s Sales & Marketing 2.0 Conference. Good luck to all our readers who enter!