Demand Generation

B2B Lead Generation: 7 Tips from MarketingSherpa

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In Part 1 of our three part series, Anne Holland, founder of MarketingSherpa, discusses key findings from their new B-to-B Lead Generation Handbook. Included in this 30-minute teleseminar are practical tips for:

  • Search engine marketing
  • Whether to put your content behind registration barriers
  • Lead nurturing and quality
  • and more

The Practical Tips for B-to-B Lead Generation webinar is available on
demand
from Modern B2B Marketing and Marketo. Parts two and three of
the series are scheduled over the next couple of weeks; you can sign up to participate yourself.

MarketingSherpa

Play now: Practical Tips for B-to-B Lead Generation.

Download the mp3 audio: Modern B2B Marketing podcast, Episode 8.