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Jon Miller

Jon Miller

Jon (@jonmiller) is a VP and co-founder at Marketo. He is the author of multiple Definitive Guides including Marketing Automation, Engaging Email Marketing, and Marketing Metrics & Analytics. In 2010, The CMO Institute named Jon a Top 10 CMO for companies under $250 million revenue. Jon holds a bachelor’s degree in physics from Harvard College and has an MBA from the Stanford Graduate School of Business.

Modern Marketing

Rise of the Marketing Platform

By: Jon Miller

Marketing Automation

Here’s A Key Mistake That Many Marketing Automation Buyers Make

By: Jon Miller

Targeting and Personalization

Here’s How to Make Your Website As Personalized as Your Email

By: Jon Miller

Modern Marketing

What Physics Taught Me about Marketing

By: Jon Miller

Email Marketing

Get More Email Opens and Clicks Using Behavioral Targeting

By: Jon Miller

Email Marketing

Here’s How to Maintain Your Email Marketing List for Engagement and Better…

By: Jon Miller

Marketing Automation

How to Optimize Google AdWords with Offline Conversion Tracking and Marketo

By: Jon Miller

Email Marketing

CHART: 23% of Email Engagement Is Explained By Segmentation

By: Jon Miller

Infographic

Welcome to the Wonderful World of Marketing Automation [Infographic]

By: Jon Miller

Email Marketing

The Problem with Implicit Opt-In For Email Marketing

By: Jon Miller

Email Marketing

The Definitive Guide to Engaging Email Marketing

By: Jon Miller

Email Marketing

Email Marketing: What to Test and How to Test

By: Jon Miller

Modern Marketing

Big Data: It Doesn’t Mean What You Think It Means

By: Jon Miller

Modern Marketing

Marketo’s 1,000th Blog Post: Our Modern Marketing Definition Revisited

By: Jon Miller

Nurturing

Content Curation for Lead Nurturing

By: Jon Miller

Content Marketing

Anatomy of a Blog Redesign: 10 Best Practices – Marketo

By: Jon Miller

Scoring

Research: Why Behavior Matters in Lead Scoring

By: Jon Miller

Marketing Automation

How Much Does Marketing Automation Cost?

By: Jon Miller

Marketing Metrics

How to Measure the ROI of Marketing Programs – Marketo

By: Jon Miller

Marketing Automation

How to Create Marketing People Love with Marketing Automation

By: Jon Miller

Marketing Automation

Marketing Automation 101

By: Jon Miller

Marketing Automation

Here’s How to Tell If You Are Ready for Marketing Automation

By: Jon Miller

Content Marketing

What is the Difference Between Thought Leadership and Content Marketing?

By: Jon Miller

Content Marketing

How to Create an Amazing Content Resource Center

By: Jon Miller

Marketing Automation

What Lucille Ball Can Teach Us About Marketing Automation

By: Jon Miller

Marketing Automation

Buying Marketing Automation Software: A Best Practice Process

By: Jon Miller

Marketing Automation

The Cost of Delaying Marketing Automation

By: Jon Miller