Showing blog posts by: Dayna Rothman

Dayna Rothman is the Director of Content Marketing at Everstring and previously led content for Marketo. She is the Author of Lead Generation for Dummies. Dayna has extensive experience in content marketing, social media, marketing automation, and inbound marketing. She has an MBA from Golden Gate University and lives in Oakland, CA.

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The 4 Things Digital Marketers are Missing

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6 Ways to Make Social Measurable

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What Brand Colors Say About Your Business – Marketo

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Introducing The Definitive Guide To Mobile Marketing

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Summer Must-Reads: 10 Marketing Books to Throw in Your Beach Bag