Showing blog posts by: Chris Goward

Chris Goward founded WiderFunnel with the belief that digital agencies should prove the value they bring. They’ve developed marketing optimization programs for clients like Google, Electronic Arts, ebay, Magento, and BuildDirect.com. His bestselling book, "You Should Test That," published by Wiley, redefined conversion rate optimization and shows how to create dramatic business improvements and gain marketing insights.

Read Chris's Blogs

Follow Us

Most Shared

true colors feat

What Brand Colors Say About Your Business – Marketo

measuring social

6 Ways to Make Social Measurable

purple 4 hands

The 4 Things Digital Marketers are Missing

Influencers to follow 2017

31 Influencers to Follow in 2017

You Don’t Know Jack About Online Marketing – More than Just the Coolest Marketing Game Ever