The Right Brain vs. Left Brain of Marketers [Infographic]


Posted: January 4, 2012 | B2B Marketing, Infographic

Are you a Right-Brain or a Left-Brain Marketer?

Psychologists and personality theorists have long believed there to be differences between the right and the left side of the brain. The right side of your brain is responsible for creativity, while the left side handles the details and implementation. The left side is analytical while the right side is artistic.

In B2B marketing, the type of thinker you are guides the campaigns you design. So what type of marketer are you?


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Jason Miller is Senior Manager of Content Marketing at LinkedIn. Previously, Jason was Senior Manager of Social Media at Marketo and focused on optimizing social for lead generation and driving revenue. He is a regular contributor to leading marketing blogs such as Social Media Examiner, Social Media Today, and Marketing Profs.

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The Right Brain vs. Left Brain of Marketers [Infographic]

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