19 Unmissable B2B Marketing Blog Posts


Posted: October 4, 2010 | Modern Marketing

Since our first entry in August of 2006, the Marketo team has published nearly 300 posts read by hundreds of thousands of marketers seeking to step up their b2b marketing game.  So what has the industry found most useful?  We dug into our web analytics to pull out your favorite content on lead nurturing, social media marketing, demand generation and all topics in between.

Some are old, some are new – but all are worth a read if they’re new to you.  Following are 19 of the most popular posts from Marketo’s Modern B2B Marketing Blog:

1.  7 Strategies for B2B Marketing during a Recession: The Definitive Guide

2.  Big List of B2B Marketing Blogs

3.  Ten Practical Trends in B2B Marketing

4.  B2B Branding – Why Branding Matters in B2B Marketing

5.  How To Sell Your Marketing Budget To Your CFO

6.  Lead nurturing 101

7.  Landing Page Testing – The Ultimate Guide To Test Statistics

8.  8 Ways The Internet Changed Software Marketing

9.  Lead Generation Best Practices: Thought Leadership with The Funnelholic

10.  Benchmarking Marketing Budgets

11.  Top 5 Challenges for B2B Demand Generation Marketers

12.  16 Must-Read B2B Marketing Strategy Ebooks

13.  The Revenue Cycle: A New Model for Explosive Revenue Growth: A New Model for Explosive Revenue Growth

14.  Online Marketing News in 2009: The Year’s Hottest Events

15.  My 9 Commandments for Marketing Your High-Tech Company

16.  7 Strategies To Building Sales-Marketing Alignment

17.  The Five Stages of Marketing Accountability

18.  10 Sharp Tips taken from the Cutting Edge Demand Generation Virtual Conference

19.  How To Use Thought Leadership To Build Brands and Nurture Leads

Find these posts useful?  Don’t miss our freshest thinking and fall behind the curve – subscribe to the Modern B2B Marketing Blog, or follow @Marketo on Twitter to stay at the edge.

Jon (@jonmiller) is a VP and co-founder at Marketo. He is the author of multiple Definitive Guides including Marketing Automation, Engaging Email Marketing, and Marketing Metrics & Analytics. In 2010, The CMO Institute named Jon a Top 10 CMO for companies under $250 million revenue. Jon holds a bachelor’s degree in physics from Harvard College and has an MBA from the Stanford Graduate School of Business.

Read Jon's Blogs

19 Unmissable B2B Marketing Blog Posts

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