Online Marketing News in 2009: The Year’s Hottest Events


Posted: December 15, 2009 | Modern B2B Marketing

Here is our 2009 year in review.  Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news.

December 2009

December 2009 Online Marketing News

November 2009

November 2009 Online Marketing News

October 2009

October 2009 Online Marketing News

September 2009

September 2009 Online Marketing News

August 2009

August 2009 Online Marketing News

July 2009

July 2009 Online Marketing News

June 2009

June 2009 Online Marketing News

May 2009

May 2009 Online Marketing News

April 2009

April 2009 Online Marketing News

March 2009

March 2009 Online Marketing News

February 2009

February 2009 Online Marketing News

January 2009

January 2009 Online Marketing News

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  • Matt Heinz

    Great summary, Maria. It’s going to be very interesting to watch what may fill this post 12 months from now. How will technologies change, channels change, and most importantly – how will customer and prospect behavior change?
    Also interesting to look at news from the first half of the year, and consider how important it still is today. How many trends have evened out? How many announcements or advancements/innovations are either still relevant, still rising, or still pending?

  • Maria Pergolino

    Hey Matt, Thanks for the comment. Part of my inspiration for this post came from your great newsletter. ( Thanks for all the great information!

  • Robert Lesser, Direct Impact Marketing

    Thanks for the great recap on the year.
    The biggest news in online marketing was the lack of news: the low funding activity in startups and the low level of mergers & acquisitions.
    Otherwise your list probably would have been a lot longer!

  • Mac McIntosh

    Wow. A lot happened in a year didn’t it?
    Online marketing has been adopted at light speed by B2B marketers. Perhaps because of near real-time results and its accountability.
    mcintosh at sales-lead-experts dot com.

  • Kim Kolb

    I loved this that I shared it with everyone. There needs to be a sense of urgency for 2010. I think 2010 will be a year of putting to use all that we learned in 2009 and making a huge leap forward.! The holiday Jingle was great as well. I don’t see where to enter for the Ipod Touch..

  • Rhonda Ross

    Great year-end summary and fabulous Holiday email, which is what referred me to this page.

  • C Grimm

    That iPod contest was a great call to action but I can’t find the link to win it on this page. On the up side I’ll start following Marketo on Twitter.

  • Stephen Komarnicky

    Very creative year summary. I will share your thoughts with others as they do make one pause and think.

  • Maria Pergolino

    Hey C. Grimm, Thanks for clicking through on the email and checking out our post. Just by clicking through you are registered to win. The link you clicked is unique to you – part of the genius of Marketo. You are registered! :-)

  • Dawn Golbranson

    Great email! Thanks.


    This is a great summary in a way that you can track some online marketing trends.
    What is interesting to me is some sort of correlation between the decline in online ad spending and the increase in time spent on social networks online and using it as a tool for generating revenue.

  • Jason Stewart

    I really enjoyed the post, you clearly put a lot of work into it….with all of the twitter hype it’s easy to forget that other things actually happened this year….

  • Avelina

    I must acknowledge the depths of marketing future has been discussed in this article posted. It made me think about more marketing strategies according to the changes it has defined in its awesome post.
    Wholesale UK Dropshipper

Maria specializes in Inbound Marketing for Marketo, leading efforts in adoption of social media channels for brand awareness and demand generation. She has worked in marketing for over ten years, and specifically in online marketing including social media, search marketing, and lead generation and nurturing for the past six.

Read Maria's Blogs

Online Marketing News in 2009: The Year’s Hottest Events

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